💥We Blame the Dogs, But...Have You Seen the Humans!: Designing Behavior Where Pressure Builds.
by Air Gustafson | at Minnebar20 | 11:35 – 12:15 in Texas | View Schedule
Dog parks are one of the few public spaces with zero behavioral infrastructure—and predictable conflict points.
Instead of blaming “bad dogs” or “irresponsible owners,” what if we designed simple, visible systems that guide human behavior at the exact moments pressure builds?
In this session, we’ll break down one real-world scenario (dog park gate entry) and explore how small design signals—timing, spacing, movement—can reduce friction before it escalates.
If you work in product, UX, behavior or systems design, this is a live case study in shaping behavior without rules, enforcement, or training.
Air Gustafson
Air Gustafson is the founder of Morty’s Bark & Brew and Bliss by Meatspace. She works at the intersection of human behavior and shared environments, designing simple systems that help people navigate pet-inclusive spaces with more awareness and less friction.
Her current focus is developing a real-world pilot that applies these principles to dog parks, reframing behavior not as training, but as infrastructure.
Are you interested in this session?
This will add your name to the list of interested participants. It will help us gauge interest for scheduling purposes.
Interested Participants
- Gary Leatherman
- Grace Johnson
- Jay Taylor
- Matthew Chimento
- David Duccini
- Mark Mankey
- Robbie Halvorson
- Jade Barker
- Misha Hawthorn
- Ben Hymans
- Emma Peacha
- anja.wiesner@outlook.com
- Cameron MacDonald
- Risa Hustad
- Rob Ratcliffe
- Melissa Lee
- Julia Fercello
- Jamie Ryan
- Marta Daehn
- Ben Goffman
- Air Gustafson
- Travis Zimbelman
- Joe Juvland
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