After every fresh snowfall in Minnesota, people make footprints that show the path or paths that they've taken. The footprints of the paperboy walking to each door with the latest news. The footprints of the mailman walking to and from each mailbox. The footprints from the front door to the car that's warming up for you.
In today's digital age, people are making digital footprints. Leaving a trail that shows the life that they've lead and where they've been. When creating these digital footprints, what kinds of things should we be thinking about? What kinds of cautions need to be considered?
Lets look at making the best possible paths for ourselves.
Joel Carlson is a Social Media Strategist with 9+ years of social media marketing experience. His passion for executing smart, creative and results focused social media programs for his clients is matched only by his passion for social media, love of visual content, inquisitive nature and desire to learn.
Joel has built a strong reputation as a networker via his Twitterviews (Twitter + interviews). Having interviewed the likes of Rebecca Jarvis of ABC News, Jeff Glor of CBS News, Genevieve Gorder of HGtv, Frank Vascellaro of WCCO-TV, marketing stars such as Ann Handley and Amy Porterfield, as well as Andrew Zimmern of the Travel Channel.
Joel was a co-founder of the Twin Cities based networking group, JMU612, which featured discussions regarding PR, marketing and technology strategies. Joel has also been featured on Twin Cities television and radio stations as a social media specialist.
In addition to social media, Joel also enjoys taking photos of nature, people, places and food. When there’s time for it, he also follows the NBA, and especially the Minnesota Timberwolves.