StarTribune.com will be re-launched just two weeks after MinneBar with a completely new look-and-feel. But this redesign is really a complete rebuild with an entirely new publishing platform and approach. During this session we'll look under the hood at how a modern media company re-invents itself from the CDN all the way up to the shiny new design and transforms the way it delivers the news in the process.
Jim Bernard is the Senior Vice President of Digital at the StarTribune. Previously he ran MarketWatch.com. He is a member of the Minne* Board of Directors.