How to Newsletter: Lessons from 300 issues of the Weekly Thing

by Jamie Thingelstad | at Minnebar 19

I have been publishing the Weekly Thing since May of 2017. With over 300 issues of the newsletter sent I’m hosting this session to share the common questions that I get about:

  • How do you find the things you put in the Weekly Thing?
  • How do you create each issue?
  • How do you maintain consistency?

Additionally I will be covering:

  • My task template that I use for each week
  • The automation that I have created to build each issue
  • The overall toolchain that I use to create it
  • How I’m using AI in a genuine way
  • Specific tactics to maintain sustainability of a long-term project like this
  • Experiments I've tried: Supporting Memberships, Forums, etc.

This session will be focused on creating and building!

I hope to see you there!

Jamie Thingelstad

Writer of the Weekly Thing. Blogger. Explorer of tech, the open web, AI, and a good escape room. Maybe a podcast? CTO of SPS Commerce, Board Member of MnTech, Former Board Member Minnestar. Minneapolis is home. See about for more.