Building - And Monetizing - A Successful Newsletter

by Rick Ellis | at Minnebar 17

It feels as if everyone has a newsletter in 2023 and there is nothing wrong with doing it just for fun.

But if you are interested in turning your newsletter into one that has a substantial audience and perhaps makes a bit of money, it can be a daunting challenge.

My TooMuchTV newsletter began as a bit of an afterthought. Just a place to highlight pieces I had posted on my AllYourScreens.com site. But after some false starts and a lot of learning experiences, I've built a daily Monday-Friday newsletter with more than 50,000 free subscribers and several thousand paid subscribers.

I can't guarantee that you'll be successful with your newsletter. Much less make money. But I'll walk through some of the lessons I've learned and hopefully point you in the right direction towards success.

Rick Ellis

Rick Ellis is the founder of AllYourScreens.com and the newsletter TooMuchTV. He's a former stand-up comic, syndicated talk show host & award-winning news journalist. His reporting led to an appearance in the documentary "The Dark Side Of Kids TV," and he has won awards for investigative reporting. He's a member of the National Press Club and was the winner of the 2025 National A&E Journalism Award for "Best Entertainment News Site by an Individual Not Tied to an Organization."

Email: rick@allyourscreens.com

Links:

  • Bluesky: @toomuchtv.substack.com