Kay Roseland has an extensive background in marketing, along with an MBA in management from the University of St. Thomas. She started her blog Shareology in 2009, and joined Twitter nine years ago. Along the way, she earned two certifications in social media. Her blogging experience, combined with having coffee with nearly every social media practitioner in Minneapolis-St. Paul, lead to a position with Infor as a Social Media Strategist where she edited the blog From the Source and held down #1 on the Infor employee advocacy platform. Since leaving Infor, she has focused on volunteering at MinneBar, MinneDemo, MinneAnalytics, Social Media Breakfast, MN Blog Con and MIMA Summit.